K-Messe 2013 in Düsseldorf

Messe 2013

K-Messe 2013 in Düsseldorf

Exhibitor database is online / Online ticket shop starts in March / K-App for Android and Apple
There are still seven months to go until K 2013 starts in Düsseldorf, but the world’s most important trade fair for plastics and rubber is already underway at www.k-online.de. The newly designed website makes it easy to effectively prepare and plan your visit to K.

The portal was already clicked on more than eleven million times in the last K year 2010. The clearly structured portal for K 2013 will once again offer a wealth of up-to-date information about the fair, news from the industry, innovations from the world of science and of course lots of practical tips for visiting the fair. The heart of the K portal has recently gone online: the exhibitor database – the virtual catalogue, so to speak. Since then, the number of visits has risen sharply to around 110,000 in January and February. Users can search for individual companies in the “Companies and Products” section, but they can also display a list of companies from specific product ranges or individual nations and then download them.

Numerous personalised services such as MyOrganizer, MyCalendar for making online appointments and MyCatalogue for compiling individual trade fair catalogues round off the range of services. Particularly pleasing: With the K-App, all important information is also available on mobile devices – for both Android and Apple systems.

The matchmaking function is particularly useful. This Internet contact exchange brings exhibitors and visitors together even better: Both sides can post and view their questions and offers – for example, the search for a new cooperation partner – online. This enables them to make contacts in the run-up to the fair and meet for concrete discussions during the K.

Save money with the eTicket

A completely new feature for visitors is the possibility of buying eTickets for K 2013 directly via the Internet and printing @home – which offers double benefits: Saving money and time. For example, the eTicket is considerably cheaper than the one purchased on site: the day ticket costs 49.00 euros online, while the price at the box offices in Düsseldorf is 65.00 euros. The three-day ticket costs 108.00 euros online, compared to 135.00 euros when purchased on site. In addition, the use of public buses and trains in the region is included in the price – just like the last K.

Southeast Asian markets: a utopia of growth

Growth opportunities in Southeast Asia remained unaffected by the slump in the global economy in 2008 and 2010. The creation of a common market in the ASEAN region (ASEAN Economic Community, AEC) by 2015 will open up further opportunities for companies in the plastics and rubber industry on a growth course – particularly against the background of the economic slowdown in Europe and the USA. Here is a market overview on the occasion of the forthcoming K 2013, the world’s largest trade fair for plastics and rubber, from 16 to 23 October in Düsseldorf

The Association of Southeast Asian Nations (ASEAN) counts 600 million consumers and is heading for an optimistic growth trend. Although export sales are closely linked to the USA and Europe, the shift towards the regional consumer market has meanwhile intensified, cushioning the Group against the global crisis. The plastics industry in the region has achieved average annual growth of 9 %, despite the negative effects of falling demand, volatile prices, capacity bottlenecks and labour shortages.

Trade agreements such as the ASEAN Free Trade Agreement (AFTA) of 2010, which reduced import duties to 0-5 %, the ASEAN-Korea Free Trade Area (AKFTA), the Trade Agreement with China (ACFTA) and the Expanded Economic Engagement Initiative (3E) are expected to strengthen investment opportunities in the ASEAN region. This development is expected to be additionally promoted by the ASEAN Economic Community (AEC) until 2015, which aims at a duty-free common market and a common production environment.

An improved economic situation and favorable production conditions in Singapore, Malaysia, Indonesia, Thailand and the Philippines have attracted significant investment in the Southeast Asian market for engineering plastics. According to Frost & Sullivan, the market was worth EUR 1.6 billion in 2011. 3.2 billion by 2018 – with at least 10-15% growth over these eight years based on robust sales of electrical appliances and vehicles.
In addition, demand for fuel-efficient vehicles that meet CO2 emission limits, smaller turbocharged engines and lightweight components has increased in the region, driving the engineering plastics market.

Southeast Asian markets: a utopia of growth
Growth opportunities in Southeast Asia remained unaffected by the slump in the global economy in 2008 and 2010. The creation of a common market in the ASEAN region (ASEAN Economic Community, AEC) by 2015 will open up further opportunities for companies in the plastics and rubber industry on a growth course – especially against the background of the economic slowdown in Europe and the USA. Here is a market overview on the occasion of the forthcoming K 2013, the world’s largest trade fair for plastics and rubber, from 16 to 23 October in Düsseldorf

The Association of Southeast Asian Nations (ASEAN) counts 600 million consumers and is heading for an optimistic growth trend. Although export sales are closely linked to the USA and Europe, the shift towards the regional consumer market has meanwhile intensified, cushioning the Group against the global crisis. The plastics industry in the region has achieved average annual growth of 9 %, despite the negative effects of falling demand, volatile prices, capacity bottlenecks and labour shortages.

Trade agreements such as the ASEAN Free Trade Agreement (AFTA) of 2010, which reduced import duties to 0-5 %, the ASEAN-Korea Free Trade Area (AKFTA), the Trade Agreement with China (ACFTA) and the Expanded Economic Engagement Initiative (3E) are expected to strengthen investment opportunities in the ASEAN region. This development is expected to be additionally promoted by the ASEAN Economic Community (AEC) until 2015, which aims at a duty-free common market and a common production environment.

An improved economic situation and favorable production conditions in Singapore, Malaysia, Indonesia, Thailand and the Philippines have attracted significant investment in the Southeast Asian market for engineering plastics. According to Frost & Sullivan, the market was worth EUR 1.6 billion in 2011. 3.2 billion by 2018 – with at least 10-15% growth over these eight years based on robust sales of electrical appliances and vehicles.
In addition, demand for fuel-efficient vehicles that meet CO2 emission limits, smaller turbocharged engines and lightweight components has increased in the region, driving the engineering plastics market.

In Singapore, printed or organic electronics as well as “green” electronics, bioelectronics and security products are currently developing into growth markets for the country’s plastics industry. According to the Economic Development Board (EDB), printed electronics already account for 10 % of the country’s total electronics production and will grow by 30 % by 2020 – in a global market for which BCC Research forecasts growth to more than EUR 9.4 billion by 2016.
The market for biologically renewable raw materials, which according to Frost & Sullivan is expected to grow by more than 19% by 2018 (Strategic Analysis of the Asia-Pacific Biorenewable Materials Market), is the target of the strategy initiated by the Thai government to position the country as a centre for bioplastics by 2021.

Success also depends on the Thai production capacity for biobased polylactic acids (PLA), which, according to the National Innovation Agency (NIA) of Thailand and the nova-Institut in Germany, will increase to 721,000 tons by 2020. This contrasts with PLA capacity in Asia, which is expected to grow to more than 350,000 tons. However, the majority of this capacity will be exported, as domestic demand will remain weak.

A pioneer in the packaging sector is Indonesia, with significant domestic demand from the food, beverage and pharmaceutical industries. Sales in this sector are expected to increase by 11% to 3.27 billion euros in 2012. Plastics consumption in Indonesia rose to 3 million tonnes in 2012, with the food and beverage packaging industry accounting for almost 70% of total plastics use.
Meanwhile, the medical technology industry in Malaysia is expected to grow to 1.27 billion euros by 2015. With 190 medical technology companies manufacturing gloves, catheters, hypodermic needles, contact lenses, orthopaedic and other high value products, the industry has been designated a priority industry under the National Key Economic Area (NKEA) programme. It is designed to meet the growing regional needs of an ageing population, better access to healthcare, lifestyle changes and an emerging trend towards medical tourism, according to the Malaysian Investment Development Authority (MIDA).

Although the plastics sector in Vietnam has grown by 15-20% in 2011 and is expected to continue to grow until 2020, it may not be competitive as the country is still heavily dependent on imports of raw materials and machinery in this sector.

Meanwhile, the differences in economic performance of some ASEAN member states in the automotive sector show that demand and other variables, including government support, improved plant and site conditions, play a role in growth. For example, weak demand for vehicles in the Philippines could lead to the closure of some existing vehicle production facilities. The comparatively small industry could in turn have a negative impact on the consumption of engineering plastics and rubber, although polyvinyl chloride (PVC) will benefit from the 6% growth in the construction sector.

Nevertheless, Thailand remains the center of the automotive industry in Asia, and the sector is growing at a rate of approximately 8.1% of GDP. A capacity of 2.3 million vehicles is forecast by 2014. The various free trade agreements and government support are strengthening Thailand’s competitiveness.

Overall, a healthy automotive sector in the ASEAN region will strengthen demand and help to raise rubber prices, especially among the top producing countries in Asia, namely Thailand, Indonesia and Malaysia, which account for about 67% of global production.

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